Product Development and Design

Innovative and Process-Oriented


Our in-house product development and design department is constantly in touch with the latest trends and will look out for the most innovative product features and design options to implement your product idea at the highest level. We can also develop new product ideas and brand concepts for you based on our expertise in the product areas of outdoor and car accessories, safety items, feeding, bath and care. We support you in developing a certain product or brand identity embedded in a coherent and suitable design environment. State-of-the-art technical details will make your product stand out among the competition.


We have over 20 years of experience in developing and manufacturing high quality products to serve the needs of babies, infants and families. Moreover we have profound market knowledge and know the real needs of young families. High functionality, usefulness and innovative features of the products are our foremost goal. You can choose between ready-made products we offer as well as custom-made solutions for your own private label. We prepare innovative and exclusive product and design proposals to enhance your product portfolio and also implement your product ideas from concept to finished product.



Process Orientation

Our strategic product planning process serves the definition of promising product concepts which are technically feasible, produced economically and fit your company culture. We then start the actual product development which leads to a first set of samples and will be revised and modified until your confirmation. During the final step of manufacturing planning we will set-up the production infrastructure and start production of pre-production samples. These samples go into testing and after confirmation by the customer into mass production. The entire process is closely supervised to ensure timely delivery.